In the information age,compitition has been more violent in the health care market.Improving the doctors’ information literacy and technology innovation capacity has become the needs of medical technology development and the self-development of doctors.So we should strenghthen the education of doctors’ information literacy and innovation consciousness.The papar also introduces the approaches of promoting information literacy education and scientific innovation,including building a platform for medical innovation,establishing and perfecting incentive machanism, encouraging more practical scientific research,enhancing the level of hospital’s service and scientific research.