Addressing the problems that the unitization rate of medical and health App are generally low, based on the empirical approach, the paper demonstrates the positive influence of social factors on the utilization rate of mobile health App, and deeply analyzes the action mechanism and linkage effect of social factors such as social relation network, social support and subjective norms, so as to nationally design the socialized development strategies for mobile health App, thus providing the decision-making basis for the sustainable development and user cultivation of m-Health.