Abstract:Purpose/Significance To understand the status quo and characteristics of college students’ online health information behavior, and to provide references for optimizing the network health information communication system. Method/Process A questionnaire survey is conducted among 1 016 college students in Beijing to investigate their status quo and correlation of online health information behaviors from the aspects of frequency, motivation, contents and channels. Result/Conclusion College students’ health information acquisition motivation and channel choice, content and channel choice are correlated(P<0.05). In other words, college students choose different channels according to their content needs and health risk situations. And their majors, information acquisition motivation and health consciousness affect the frequency of information acquisition. It is suggested that all kinds of network media should provide health information for college students according to their own media characteristics.