Purpose/Significance The paper discusses the core factors affecting the reading promotion work of hospital library and how to improve the service quality of reading promotion activities and improve user satisfaction, in order to provide reference for the reading promotion activities of hospital library. Method/Process Using the 5W1H analysis method, combined with the investigation of the relevant factors of the reading promotion and the actual situation of the hospital library, the reading promotion mode of the hospital library is constructed. Result/Conclusion The paper puts forward the core elements of the hospital library reading promotion model. Namely, reading promotion motivation, reading promotion content, reading promotion audience, reading promotion opportunity, reading promotion venue and reading promotion media.